
The battery electric vehicle, specially made for the show, foreshadows elements of the electric Focus that Ford will begin selling in North America in 2011. "Having our Focus battery electric vehicle on the show is a great way to demonstrate how fun to drive these cars really can be," said Lisa Drake, chief engineer, Ford Hybrid and Battery Electric Vehicle Programs. "Beyond the immediate excitement of driving, it demonstrates that Ford is investing in this technology and that we're committed to electric vehicles."
Ford has an aggressive plan to put at least four electrified vehicles on the road in North America by 2012, including the Focus BEV in 2011, as well as new hybrids and a plug-in hybrid. "Ford is absolutely committed to delivering best-in-class fuel efficiency with every new vehicle we introduce," said Derrick Kuzak, Ford group vice president, Global Product Development. "The Focus showcases how electric vehicles can be smart, green, fast and fun. It also illustrates Ford's commitment to fuel efficiency and doing our part to contribute to a better world."
Source : Media Ford, September 10th, 2009
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